Hi everyone, I hope you are all staying well and taking care. In case we haven’t met before, my name is Claire and I am this year’s business manager. In 2019, I had the pleasure of serving as the editor-in-chief of The Daily’s 255th volume. I’ve now returned to serve The Daily in a slightly different capacity!
Last year, amid numerous business challenges including a substantial reduction in ASSU funding, our COO Arianna Lombard led the charge in stabilizing our operations and making our business more efficient. This year, despite new business obstacles wrought by the Covid-19 pandemic, I aim to carry on this momentum as we pivot to a digital-first publishing model and establish new revenue initiatives including expanded high school program offerings. We are continuing to produce The Quad Yearbook, and are working to optimize our mobile app, website, and daily email digest. Our team of student account managers is also hard at work developing creative new approaches to ad sales.
My goal for this year is to leverage the multifarious uncertainties and newfound challenges as opportunities for adaptation, creativity, and resilience. If you have any questions about our business model or operations, please do not hesitate to reach out. We at The Daily are lucky to be connected to such a strong and supportive network of alumni. Your thoughts and input are invaluable to our organization, and I always appreciate the opportunity to connect with you.
All the best,